This Cookie Policy describes how Tura Travel, through its website, uses cookies and other similar tracking technologies to improve the user’s browsing experience, analyze site performance, and facilitate the booking of tours and treks in Peru. This policy is framed within our commitment to transparency and respect for the privacy of our users, complementing the Personal Data Protection Law (Law N° 29733).
1. What are Cookies and Their Use?
Cookies are small text files that are stored on your device (computer, smartphone, or tablet) when visiting a website. These files allow the site to remember user actions and preferences over a period of time.
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Specific Purpose: At Tura Travel, cookies fulfill essential functions such as remembering your preferred language, keeping your user session open during the booking process, analyzing which tour pages are the most visited, and measuring the effectiveness of our digital marketing campaigns.
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Required Consent: In accordance with regulations, we will use performance, analytical, and advertising cookies only after obtaining your explicit consent upon entering our website, via an informational banner. Cookies strictly necessary for operation do not require consent.
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Non-Sensitive Information: Cookies generally do not store sensitive personal identification information, such as your postal address or direct financial data, but rather data related to your browsing patterns on the site.
2. Classification and Types of Cookies Used
We classify the cookies used by Tura Travel to ensure that the user understands their purpose and can manage their preferences clearly.
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Strictly Necessary Cookies (Technical): These are essential for the correct functioning of the site, allowing the use of basic functions such as accessing secure areas or managing the shopping cart during a reservation. Deactivating them could severely affect operability.
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Performance or Analytical Cookies: These cookies collect anonymous information about how users interact with the site (e.g., most visited pages, time spent). We use third-party tools, such as Google Analytics, to improve the structure and content of our tours.
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Functionality Cookies: These allow the site to remember the choices you make (e.g., username, region, or language) and provide enhanced and more personalized features.
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Advertising or Marketing Cookies: These are used to show ads relevant to you and your interests, based on the analysis of your browsing. They may be used by third parties to create a profile of your interests and show you advertising related to travel to Cusco on other sites.
3. Management and Deactivation of Cookies
The user has the right to accept, reject, or configure the use of cookies at any time.
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On-Site Configuration Tool: We provide users with a preference management tool that allows them to revoke or modify consent for each type of cookie (analytical, advertising) in a granular way.
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Browser Settings: Most web browsers allow you to manage cookies directly. You can configure them to reject all cookies or only some. Please note that deactivating necessary cookies could limit certain functionalities of our website.
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Cookie Deletion: The user can delete cookies stored on their device at any time through the history and settings tools of their web browser.
4. Third-Party Cookies
Tura Travel integrates third-party services on its website (e.g., Google Maps for tour locations, social networks for sharing content) that may set their own cookies or technologies.
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Third-Party Responsibility: Tura Travel has no direct control over cookies installed by third parties. The user should consult the privacy and cookie policies of these entities (e.g., Google, Facebook) to obtain detailed information about how they use the information and how to deactivate them.
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External Links: The inclusion of links to third-party sites does not imply that Tura Travel endorses or is responsible for the privacy policies of such external sites.
